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June 13, 2003
Magura announces Jeff Ward Supermoto sponsorship

Magura is capitalizing on its European roots by establishing itself in the blossoming stages of the new-to-America AMA Supermoto series with a sponsorship deal with former Supercross legend and Indy Car racer Jeff Ward. Already a huge phenomenon in Europe, Supermoto (or Supermotard) racing requires highly specialized hydraulic brake and clutch modifications-products which happen to be right up Magura's alley.

Magura will be sponsoring Jeff Ward's efforts in the inaugural six-race 2003 AMA Red Bull Supermoto Championship. Ward will be running the series on a highly-modified Honda CRF450, which will feature both Magura JACK hydraulic clutch, and a Magura 190 Radial Pump Master Braking Cylinder assembly. Magura has been designing, developing and refining this technology in harmony with the sport's explosion in Europe so that now, the products are perfectly suited to the highly specialized needs of Supermoto. Jeff Enlow, Magura USA's General Manager said, "We're very proud of our association with Jeff Ward. He's on of the greatest racers motorcycling has ever seen, and the fact that he believes in our products means an awful lot to us."

Supermoto racers typically run a massive front braking rotor, which requires substantially more stopping power. When combined with an oversized rotor, Magura's Radial Pump Master Cylinder braking lever provides upwards of 60% more stopping power with less pulling force than a typical stock braking system. "The level of deceleration in world class Supermoto racing is unreal -- so delicate, two-finger braking is simply a huge asset. It enables the racers to reduce fatigue significantly," continued Enlow. The JACK hydraulic clutch provides a smooth pull which doesn't fade, self-adjusts and its closed system requires virtually no maintenance.

The Magura JACK hydraulic Clutch Kit retails for approx. $249, is self-adjusting, comes complete and is easy to install. The Radial Pump Master Cylinder retails for $365. For more information about the Magura Hydraulic Clutches, Radial Pump, and other Magura products call 800-448-3876 or visit our website at www.magurausa.com.

 

Press release courtesy Magura USA

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