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Cortech Renews Sponsorship of AMA Pro Racing's Live Timing & Scoring for Third Season

NEWS February 14, 2013


Cortech Renews Sponsorship of AMA Pro Racing's Live Timing & Scoring for Third Season

Photo by Brian J Nelson

DAYTONA BEACH, Fla. (February 14, 2013) – AMA Pro Racing and Cortech have reached an agreement expanding their existing partnership for the 2013 season, naming Cortech as the presenting sponsor of AMA Pro Racing’s Live Timing and Scoring for both GEICO Motorcycle AMA Pro Road Racing and AMA Pro Flat Track. The Cortech “Performance Edge” year-end award program will once again be named after the industry-leading motorcycle gear company.

Each Live Timing & Scoring page presented by Cortech proudly displays the Cortech logo, and fans are invited to click through to the company’s site and view the incredible product lines that are offered. GEICO Motorcycle AMA Pro Road Racing’s Live Timing website is available at http://live.amaproracing.com/rr/, while AMA Pro Flat Track’s Live Timing website can be accessed at http://live.amaproracing.com/ft/.

The “Performance Edge” rider award was created in 2011 to recognize the rider who turned the highest number of overall fast lap times in National Guard SuperBike races. Josh Hayes won the initial award in 2011, then backed that up with a phenomenal 2012 season that included ten races where he recorded the fastest lap time. The Mississippian put together a 16-win season, landed on the podium on 18 separate occasions. Hayes was declared the winner of the year-end award for the second consecutive year and will be looking to three-peat in 2013.

Through the partnership, Cortech will have access to exclusive in-market and promotional rights to the GEICO Motorcycle AMA Pro Road Racing and AMA Pro Flat Track series marks in addition to on-site activation space within the paddock at every event held this upcoming season. AMA Pro Racing and Cortech will be working hard throughout the season to create ways to expand their collective marketing reach and engage new fans.

Cortech is also the presenting sponsor of the Live Timing & Scoring pages in AMA Pro Racing’s mobile apps for GEICO Motorcycle AMA Pro Road Racing and AMA Pro Flat Track. Apple iPhone users interested in purchasing the Pro app or downloading the free app should head over to the iTunes Store using the links below:
• GEICO Motorcycle AMA Pro Road Racing Pro App: http://itunes.apple.com/us/app/ama-pro-road-racing/id421280266?mt=8
• AMA Pro Flat Track Pro App: http://itunes.apple.com/us/app/ama-pro-flat-track/id421401351?mt=8

Android users interested in purchasing the Pro app or downloading the free app should head over to Google Play:
• GEICO Motorcycle AMA Pro Road Racing Pro App: https://market.android.com/details?id=com.amaproracing.livetiming
• AMA Pro Flat Track Pro App: https://market.android.com/details?id=com.amaproracing.ftlivetiming

The 2013 GEICO Motorcycle AMA Pro Road Racing and AMA Pro Flat Track seasons will kick off with the legendary DAYTONA 200 Week, scheduled for March 14 – 16, 2013 at Daytona International Speedway. For tickets, please visit http://www.daytonainternationalspeedway.com.

About Cortech:
Cortech is one of the leading performance motorcycle gear brands in the United States.   Having been developed not only with its parent company’s product expertise in riding gear, but also with the feedback of professional racers and riders throughout the United States, Cortech offers performance motorcyclists a wide array of products in jackets, one piece leathers, pants, luggage, boots as well as snowmobile gear.  Cortech is the performance brand of Helmet House, Inc. Helmet House, Inc. is one of the industry’s leading powersports product and apparel distributors. Headquartered in Calabasas Hills, CA with an eastern distribution point in Southaven, MS, Helmet House was founded in 1969. Helmet House has brought over 42 years of success to the powersports industry. Helmet House currently has distribution throughout the United States, as well as Canada, Latin and South America, Australia and South Africa. Helmet House was selected as the top distributor in the 2009 Dealernews Distributor Report Card report. Visit www.cortechperformance.com.


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